Facebook Is Testing A New Revenue Stream In ... - Business Insider

Gawker

Now you can buy tickets to rave on Facebook.

Facebook is testing a number of new revenue-generating features. It recently dabbled with gifting, paid messaging, and now it's diving into ticketing.

Users in the Netherlands and Israel are seeing a "buy tickets" button on event pages and in their news feeds. Hosts have the option to charge event-goers a set amount per ticket. Currently, Facebook is sending attendees to third-party sites (Ticketmaster and Eventim) to complete transactions. All Facebook was first to report the ticketing feature, and The Next Web confirmed it.

Facebook's "Buy Tickets" feature sounds a lot like Eventbrite, a company that's worth a few hundred million dollars. Eventbrite lets anyone create an event and collect RSVPs or money from attendees, whether they're throwing a New Years bash for friends or hosting a major business conference.

Here's what users are seeing in their feeds and on event pages. Here's a link to one of the events in Israel where a "Buy Tickets" button has been implemented. ?The testing could be more widespread than just those two countries, but other tests haven't been confirmed.

Source: http://www.businessinsider.com/facebook-is-testing-a-new-revenue-stream-in-the-netherlands-and-israel-2013-2

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